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For Immediate Release: 02.06.10

We Generation Tour comes to Churchill Public School


Students from Rainbow Schools will be inspired to become agents of change when the Free the Children “We Generation” Tour comes to Churchill Public School on Monday, February 8th, 2010 at 9 am.

“The tour is the official kick-off of Churchill Public School’s Brick by Brick Adopt-a-Village campaign in support of Sudbury Minga for Maasai,” says Principal Dave Farrow. “ Our fundraising efforts over the next two years will support this Free The Children development project in Kenya.”

We Generation speakers share stories, experiences and their passion for social change, inspiring students and teaching them about the millennium development goals. Not only will students leave the event with a feeling of empowerment, they will be given concrete actions that will allow them to make a difference. The hour-long multimedia presentation combines speech and original music to create a one-of-a-kind performance.

“This is a dynamic educational opportunity for students,” said Tyler Campbell, Chair of Rainbow District School Board. “Our students are putting into practice character traits that we embrace in Rainbow Schools such as empathy, responsibility and co-operation. They are developing citizenship and leadership skills for now and for the future.”

Jean Hanson, Director of Education for Rainbow District School Board, says the We Generation Tour is part of the Board’s ongoing efforts to focus on education for sustainable development. "By contributing to the Minga for Maasai project, students in Rainbow Schools are learning about different cultures and gaining a greater understanding about social issues," she says. "Students are becoming leaders of positive change through good global citizenship."

Minga, an Andean call of "coming together for the common good", fosters sustainability with communities helping communities. “Global issues such as poverty, the environment, gender equality, human rights and democratic governance affect us all in one way or another,” says Minga for Maasai project organizer Lori Adams. “Wherever we are on this planet, we share an individual and collective responsibility to create a more peaceful, equitable, just and sustainable future for all.”

Free The Children, founded by Craig Kielburger, is the world’s largest organization of children helping children through education.  Connections are at the heart of their work.  Empowering young people at home to realize their potential in being active world-changers goes hand-in-hand with breaking generational cycles of poverty through education and creating sustainable solutions for communities in the developing world.

Sudbury Minga for Maasai is a Free The Children Adopt-a-Village campaign in Africa.  Since September 2007, local partners have combined fundraising proceeds to help create a sustainable future through education, health, alternative income and clean water projects.  The lives of the children and adults in Pimbiniet, a rural community in the Maasai Mara region of Kenya, are being transformed.  

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Media Contact:

Nicole Charette, Senior Advisor,
Corporate Communications and Strategic Planning,
Rainbow District School Board, 674-3171, ext. 7217.